Return of Retro
The resurgence of direct mail is just the tip of the iceberg when it comes to the bigger trend of all things retro.
Subscribers to the r/Retro subreddit have doubled to 10k+ since 2020, and r/80sDesign has hit 86k+ subscribers.
Retro search terms are also going wild on Amazon. For example, weekly searches for “retro home decor” have increased 290% in the US in the last year, according to Jungle Scout.
The workload like this whatsapp number list allows both the vendor and the affiliate to focus on. Clicks are the number of clicks coming to your website’s URL from organic search results.
Here’s how we expect to see the trend manifest over the next 6 months:
Shutter-Lovin’: Film, old-school cameras, and darkrooms
Experiences: Roller rinks and arcades
Gaming: Old-school games and accessories
Advertising: Brands leveraging the ’80s aesthetic in their ads
examples of advertisingCan you tell which are from the 1980s vs. the 2020s? Only the top right one is original ’80s (Source: Eye on Design)
The world of podcasts is growing faster than the entire internet did back in the early 2000s. Spotify alone now hosts 3m+ shows (that’s ~43x the number of titles on Netflix, Disney+, and Apple TV+, combined).
Source: Internet Live Stats and The Podcast Host
But the tools that help listeners discover new content haven’t kept up.